What is MSRP?

Woman handing a man keys to a new vehicle
 


 

Are you looking for a new vehicle near Lexington and wondering what MSRP means? Not to worry, Spitzer Kia Mansfield has you covered! MSRP is short for Manufacturer Suggested Retail Price, which is the price that the manufacturer suggests dealerships sell the vehicles for.

The MSRP is also known as the list price and is determined by everything from current market information, including the popularity of the vehicle, to the costs associated with producing the model. Learn more about MSRP meaning below, or visit us at Spitzer Kia Mansfield and let one of our sales specialists guide you through the process. 

MSRP Meaning

Let’s take a closer look at MSRP meaning and what it entails so you can shop confidently for new or used vehicles near Shelby and beyond:

  • Since this price is determined by the manufacturer, any particular model will have the same MSRP across dealerships.
  • However, various trims of each model may have different MSRPs based on the level of added features and packages. An MSRP is just the base price. 
  • You can locate the MSRP on the manufacturer’s website and use it when negotiating the price of your new vehicle. While the MSRP is the price the manufacturer recommends for the vehicle, it is not the price you have to pay for a vehicle. 

How is the MSRP Set?

As the list price, an MSRP is the base price for that particular mode before any extra features or accessories are added. Although the MSRP is the recommended selling price for the vehicle, dealerships may choose to lower or raise the price based on things like availability, newness, special deals, and more. If the demand for a particular model is higher than average, a dealer may choose to increase the price from the recommended MSRP. 

MSRP vs. Invoice Price

You’ve also probably heard the term “invoice price” while browsing at your local Ashland dealership. In simple terms, while the invoice price is the price the dealer pays the manufacturer for the vehicle, the MSRP, or the “sticker price,” is what the dealer charges the buyer. 

It’s also important to remember that the MSRP is just a suggested price, so dealerships like Spitzer Kia Mansfield may be willing to negotiate the terms of your purchase to help you get a better deal. Keep in mind you can use our easy online application for financing to ensure a payment plan that works for you and your budget. 

Learn More About MSRP Meaning with Spitzer Kia Mansfield! 

Now that you understand MSRP meaning and how it’s different from an invoice price, contact our finance team at Spitzer Kia Mansfield to get the ball rolling. Our dedicated team members are on standby and can’t wait to help you find your dream vehicle in Mansfield!

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